LiveOne and DAX United States Renew Exclusive Partnership for 2026 with 30%+ Projected Increase in YoY Programmatic Audio Advertising Revenues
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LiveOne (NASDAQ: LVO), an award-winning creator-first music, entertainment, and technology platform, has today announced the renewal of its audio advertising partnership with DAX, a pioneering digital advertising platform owned by Global, the Media & Entertainment group.
The exclusive contract, originally signed in 2015, has been expanded to include DAX US selling brand new in-car audio opportunities. With more connected vehicles on the road, and drivers streaming more audio for entertainment, this will enable advertisers to reach listeners during some of the most attentive and high-impact moments of the day.
“We’re excited to extend our partnership with DAX,” said Bradley Konkol, Head of Product and Engineering at LiveOne. “DAX US has been instrumental in helping us maximize advertising opportunities while delivering exceptional value to our music-loving audience. We look forward to building on our shared success and we expect to see considerable growth in the programmatic audio market next year. At LiveOne, we are projecting a 30% YoY increase in programmatic audio ad revenue in 2026.”
“I’m thrilled to continue our longstanding exclusive partnership with LiveOne, a pioneer in the personalized streaming music space,” added Brian Conlan, President of DAX United States. “This renewed and expanded collaboration allows us to keep delivering innovative advertising solutions that connect brands with passionate and highly engaged audiences. With LiveOne’s huge user base, advertisers can reach target customers who are eager to connect with brands that complement their lifestyle.”
DAX is a leading digital advertising platform in the United States. Its technology enables brands to connect with more than 108 million monthly listeners and 40 million unique listeners through music streaming, radio, podcasts, and mobile gaming.
About LiveOne
Headquartered in Los Angeles, CA, LiveOne (Nasdaq: LVO) is an award-winning, creator-first, music, entertainment, and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events. LiveOne’s subsidiaries include Slacker, PodcastOne (Nasdaq: PODC), PPVOne, CPS, LiveXLive, DayOne Music Publishing, Drumify and Splitmind. LiveOne is available on iOS, Android, Roku, Apple TV, Spotify, Samsung, Amazon Fire, Android TV, and through STIRR’s OTT applications. For more information, visit liveone.com and follow us on Facebook, Instagram, TikTok, YouTube and Twitter at @liveone. For more investor information, please visit ir.liveone.com.
About DAX United States
DAX US is a pioneering digital advertising exchange connecting brands with audiences at scale across music, radio, podcasts, and mobile games. Through DAX, advertisers can reach more than 108 million listeners with impactful formats, smart targeting, and award-winning effectiveness tools.
Premium publisher brands on DAX include Deezer, LiveOne, AccuRadio, Live365, and HitsRadio.com.
DAX was created by Global, the Media & Entertainment Group, Europe’s largest audio and outdoor company. It launched in 2014 in the UK and 2017 in the United States with headquarters in New York City’s historic Penn District.
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