Triton Digital's Latest Podcast Metrics Reveal NPR News Programming Maintaining Audience Leadership Amid Political Content Surge
Today's post is (once again) powered by Podwires Marketplace. The Podwires Marketplace is an easy platform to find top podcast service providers and podcast producers. We've handpicked them and we're ready to bring your big or small project ideas to life. Together we can easily achieve your business goals!
Discover podcast experts who understand your market and can effortlessly help you grow your business.
Learn more right on the home page → https://marketplace.podwires.com
Triton Digital®, the global technology and services provider to the digital audio, podcast, and broadcast radio industries, announced today the release of its January 2025 reporting period (December 30, 2024 – February 2, 2025), U.S. Podcast Ranker, as measured by Triton’s Podcast Metrics measurement service.
iHeart Audience Network earned the #1 spot again on the Top Sales Networks Report for the month of January, with 64.4M Average Weekly Downloads and 18.1M Average Weekly Users. NPR came in again at #2 with 25.7M Average Weekly Downloads and 6.3M Average Weekly Users, followed by Audacy Podcast Network at #3 with 12.6M Average Weekly Downloads and 4.7M Average Weekly Users.
For this reporting period, the top three podcasts based on downloads included NPR News Now (NPR) again at #1, Up First (NPR) again at #2, and The Dan Bongino Show (Cumulus Podcast Network) again at #3.
For listeners, the top three podcasts included NPR News Now (NPR) again at #1, Up First (NPR) again at #2, and Shawn Ryan Show (Cumulus Podcast Network) climbs to #3.
There were several debuts for the month of January including The 47 Morning Update with Ben Ferguson (iHeart Audience Network), The Severance Podcast with Ben Stiller & Adam Scott (Audacy Podcast Network), The Todd Starnes Show (Salem Podcast Network) and more for both downloads and listeners.
Covino & Rich (iHeart Audience Network), Sea of Lies from Uncover (CBC/Radio-Canada), Focus on the Family with Jim Daly (Focus On the Family), Zane and Heath: Unfiltered (Audioboom) and more debuted for downloads.
NPR Explains... (NPR), The Psychology of your 20s (iHeart Audience Network), Murder: True Crime Stories (Audacy Podcast Network) and more debuted for listeners.
The Top Sales Network Reports are ranked by Average Weekly Downloads and Average Weekly Users in accordance with v2.1 of the IAB Podcast Technical Measurement Guidelines. Participating Sales Networks include content owners/creators and sales representation organizations. Certified by the IAB Tech Lab, Triton’s Podcast Metrics eliminates inconsistent measurement practices and self-reported data, providing content creators, marketers, media buyers, and the audio industry at large with validated and transparent podcast audience data.If you found this valuable, consider Restacking so more people can see it.
Despite the financial challenges that our industry faces, we have decided to keep our reporting open to the public because we believe that everyone has the right to know the truth about the events that shape their world.
Thanks to the support of our readers, we can continue to provide free reporting. If you can, please choose to support The Podwires
