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Five key developments shaping digital audio landscape
Market forecast projects tenfold growth: Global podcast market expected to expand from $2.92 billion in 2024 to $30.4 billion by 2034, representing 26.4% compound annual growth rate, according to Market US report. AI-powered recommendation technology and subscription revenue—now comprising nearly two-thirds of market—driving expansion as listeners increasingly pay for ad-free, personalized experiences.
Spotify, Hollywood Reporter debut first Podcast Roundtable: Streaming platform and entertainment publication launched inaugural creator roundtable featuring Keith Morrison (Dateline), Mel Robbins, Ben Shapiro, Ashley Flowers (Crime Junkie), Dax Shepard, and Jon Favreau (Pod Save America). Initiative coincides with Golden Globes introducing Best Podcast category, signaling podcasting’s integration into mainstream entertainment recognition.
New York Times pivots to video using podcast strategy: Media company converting award-winning podcasts into video shows, adding Watch tab to main news app featuring vertical mobile video. Company added 460,000 digital subscribers in Q3 2025, reaching 12.33 million total subscribers. CEO Meredith Kopit Levien said multiplatform approach allows audiences to engage through reading, listening, and watching.
Australia launches unified podcast advertising system: Commercial Radio and Audio introduced CRA Audio ID, now trading via Google’s Display & Video 360 platform. Privacy-safe identity solution reaches 14.7 million monthly listeners across ARN, Nine Audio, Nova Entertainment, and Southern Cross Austereo—delivering more scale than BVOD and ad-supported Spotify in Australian market, according to company.
Podsqueeze releases text-based audio editor: Podcast production platform launched editor allowing creators to modify episodes through text interface with automatic filler word removal, silence elimination, and one-click audio enhancement. Co-founder Tiago announced video editing capabilities for video podcasts currently in development.
Resources and links mentioned in this Episode
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🚀 Tools and Services I recommended:
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