Future of Work Revealed: 78% of Companies Embrace AI While Expanding Human Roles
Today's post is (once again) powered by Podwires Marketplace. The Podwires Marketplace is an easy platform to find top podcast service providers and podcast producers. We've handpicked them and we're ready to bring your big or small project ideas to life. Together we can easily achieve your business goals!
Discover podcast experts who understand your market and can effortlessly help you grow your business.
Learn more right on the home page → https://marketplace.podwires.com
The 2024 "Scope of Work" report by The Communicator Awards delves into the modern workplace, highlighting a notable transformation in talent, technology, and workplace culture.
Led by Lauren Angeloni, the study delves into the experiences of industry leaders in marketing, communications, and creativity, revealing insights on AI adoption, remote work preferences, and emerging job titles. The report, produced by the Academy of Interactive & Visual Arts (AIVA) team, utilized surveys from 88.9% of participating US organizations and data from a panel of jurors.
The Key Points:
78.1% of organizations have integrated AI tools or machine learning technology, though 63.5% report no direct impact on human-occupied roles
73.6% of surveyed professionals are hiring leaders, with 46.8% currently having open roles to fill
Remote work remains dominant, with 52.4% of organizations adopting hybrid models and only 9.5% requiring fully on-site work
71.9% of organizations currently have outsourced roles, showing a strong trend toward the gig economy
27.2% of organizations have created new roles specifically to manage emerging technologies
Why It Matters:
This report offers unprecedented insights into how the professional landscape is evolving in response to technological advancement and changing work cultures. The findings challenge initial fears about AI replacing human workers, instead suggesting that technology is creating new opportunities and roles while transforming existing ones. For professionals and organizations alike, understanding these trends is crucial for staying competitive and adaptive in an increasingly dynamic job market.
The Big Picture:
The industry's impact is multifaceted as organizations swiftly adjust to new technologies while upholding a vital human element. The rise of hybrid work models and the gig economy is creating more flexible opportunities for professionals. Emerging job titles and roles are bridging the gap between traditional business functions and emerging technologies, envisioning a future where human creativity and technological capability collaborate harmoniously.
The Podwires readers receive journalism free of financial and political influence.
We set our own news agenda, which is always based on facts rather than billionaire ownership or political pressure.
Despite the financial challenges that our industry faces, we have decided to keep our reporting open to the public because we believe that everyone has the right to know the truth about the events that shape their world.
Thanks to the support of our readers, we can continue to provide free reporting. If you can, please choose to support The Podwires
