Podwires |Become a Smarter Podcast Producer  in 5 mins

Podwires |Become a Smarter Podcast Producer  in 5 mins

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Podwires |Become a Smarter Podcast Producer  in 5 mins
Podwires |Become a Smarter Podcast Producer in 5 mins
πŸŽ™οΈ 100 Years Strong: Australian Radio Forecasts Upturn in Digital Audio Advertising
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πŸŽ™οΈ 100 Years Strong: Australian Radio Forecasts Upturn in Digital Audio Advertising

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Nov 25, 2023
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Podwires |Become a Smarter Podcast Producer  in 5 mins
Podwires |Become a Smarter Podcast Producer in 5 mins
πŸŽ™οΈ 100 Years Strong: Australian Radio Forecasts Upturn in Digital Audio Advertising
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Congratulations to commercial radio in Australia, which is commemorating its 100th year anniversary this week. Commercial radio's financial contribution was as follows:

  • 2022 GDP of $1 billion

  • $320 million to the GDP of regional Australia

  • 6,600 FTEs, 38% of which are located in regional Australia

However, Australians place far greater value on radio than the…

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